In 2025, the South Carolina real estate market is expected to see several trends. These include an influx of people migrating to the state, a booming market, plenty of new construction, and increased vacation rental demand. Here's a closer look at these South Carolina real estate trends and how they might affect South Carolina real estate agents.
Trend #1: Continued Migration Inflows
South Carolina was the fastest-growing state in the country in 2023. Rapid growth continued in 2024, and South Carolina’s population is projected to keep on increasing for many years to come.
This growth is not from new births — the birth rate is actually declining. Instead, it’s driven by people moving into the state, especially older adults. Many of South Carolina's benefits are drawing residents, including the state’s robust economy, affordable cost of living, natural beauty, and historic cities.
The influx of new residents in 2025 and beyond will increase the demand for housing. This will create many opportunities for South Carolina real estate agents.
Trend #2: Hottest Real Estate Markets in the Country
Every year, the National Association of Realtors creates a list of the top 10 real estate markets expected to outperform the rest. The Greenville-Anderson, South Carolina, market was selected for the 2025 list as one of the 10 hottest real estate markets in the country. The strengths of the Greenville-Anderson market include the high migration inflow rate, affordability, and lower-than-average mortgage rates.
The Charlotte-Concord-Gastonia area, which spans North and South Carolina, also made it to the list. That makes South Carolina the only state in the country that has two regions that qualified as top-10 housing hot spots for 2025. For real estate agents, South Carolina is an exciting place to be!
Trend #3: Rising Interest in New Construction
The South Carolina real estate market made another top 10 list. This one is from Realtor.com, and it named South Carolina as the top state in the nation for new construction. It earned the top spot because of the current and expected future volume of new construction in the state and the affordability of the new builds.
These strengths make South Carolina very attractive to buyers who are looking to purchase new homes. And that means plenty of business for South Carolina real estate agents!
Trend #4: Vacation Rental Demand
The demand for vacation rentals is growing exponentially. In South Carolina, demand has been increasing by more than 17% per year. In 2023, according to a report from South Carolina Realtors, short-term rentals in the state had a total economic impact of $4.2 billion per year. All signs point to South Carolina remaining a popular tourist destination in 2025 and beyond. Expect continued strength in the vacation rental market.
Charleston, Hilton Head, and Myrtle Beach are the most active markets for vacation rentals. However, all regions of the state have active listings. Real estate agents anywhere in South Carolina can benefit from this trend.
Become an Agent in South Carolina Today
The South Carolina real estate trends for 2025 and beyond point to a robust market as the state continues to attract new residents. South Carolina has been recognized as the top state in the country for new construction. It has two of the nation’s top 10 real estate hot spots. The short-term vacation rental market adds additional opportunities.
Are you interested in becoming a South Carolina real estate agent? It’s easy if you take your South Carolina pre-license courses at Aceable Agent. Our state-approved 100% online course lets you study at your own pace. It gives you the knowledge and confidence to pass your South Carolina real estate exam. Start working towards a great new career today!
Updated 12/20/24