Real estate is a rewarding career, but we could all use some motivational real estate advice from time to time. Who better to give inspiring advice than the industry’s leaders? We’ve reviewed advice from today’s top agents, brokers, CEOs, coaches, authors, and company founders to bring you 12 pieces of real estate advice that will inspire your best year yet!
Here is a list of the most inspiring real estate advice from 12 leaders in the real estate industry.
Inspiring Advice from 12 Real Estate Industry Leaders
1. Tom Ferry, Award-Winning Real Estate Coach
“You can make money or you can make excuses. Which do you prefer?”
Why bother getting in the business if you’re just going to make excuses for why you’re not producing?
2. Gary Keller, Founder of Keller Williams
“Success is actually a short race — a sprint fueled by discipline just long enough for habit to kick in and take over.”
The idea that you just have to have enough willpower to build strong habits is wonderfully freeing.
3. Brian Buffini, Realtor® and Coach
“When your values are clear, your decisions are easy.”
What do you value? Integrity, honesty, relationships, legacy? Build your business around your values.
4. Anthony Hitt, CEO of Engel & Völkers Americas
“To be successful in real estate, you must always and consistently put your clients’ best interests first. When you do, your personal needs will be realized beyond your greatest expectations.”
As with so many areas of life, we’re often rewarded when we give freely to others.
5. Warren Buffett, CEO of Berkshire Hathaway
“Look at market fluctuations as your friend rather than your enemy; profit from folly rather than participate in it.”
Sure, 2020 started a new recession. But even if prices dip, you don’t have to be a victim. Add recession-proof income streams to your business to thrive under any market conditions.
6. Robert Kiyosaki, Founder of the Rich Dad Company
“The problem with real estate is that it’s local. You have to understand the local market.”
While Kiyosaki calls it a problem, locality is a great thing for real estate sales agents. You don’t have to know something about every real estate market, just learn everything about your hyper-local market.
7. Chris Murray, Author of “The Extremely Successful Salesman's Club”
“Make sure everyone, who works with you or for you, feels the need to tell others about the incredible experience.”
Word-of-mouth is the best way to build your referral business and have new leads consistently coming to you.
8. Barbara Corcoran, Founder of The Corcoran Group
“Buyers decide in the first eight seconds of seeing a home if they’re interested in buying it. Get out of your car, walk in their shoes, and see what they see within the first eight seconds.”
Can you explain to your sellers why they aren’t getting offers? This first-impression exercise will help your sellers understand the mindset of buyers.
9. Paula Del Nunzio, Luxury Real Estate Broker
“There was no big break. There were just years and years of work.”
You probably won’t wake up tomorrow with a million-dollar listing. But when you steadily increase the value of your listings, one day you’ll be a luxury listing agent.
10.Koki Adasi, Founder of Koki & Associates
“The house you looked at today and wanted to think about until tomorrow may be the same house someone looked at yesterday and will buy today.”
This is the perfect advice to share with buyers who are trigger-shy. Make them understand that good deals don’t sit around waiting for them.
11. Laura Monroe, Founder and CEO of Tru Realty
“Content that gets a LOL, gets read, noticed, shared, clicked, and commented on is how YOU make a human connection in today’s noisy multi-device world."
Content marketing via social media is one of the best tools available to today’s real estate agents. Make your content engaging!
12. Michelle Moore, Award-Winning Real Estate Coach and Consultant
“Not following up with your prospects is the same as filling up your bathtub without first putting the stopper in the drain.”
Please don’t let good leads slip away. Capture those leads by consistently following up until you sign the client.
Now that you’ve read some of the most inspiring real estate advice from industry leaders, take action on this advice. Choose a few pieces of advice to post in your office where you’ll be able to see the advice and live it every day.
And if you haven’t launched your new career as a licensed real estate agent yet, what are you waiting for? Take the first step by enrolling in an online real estate course today.